Wondering how to account for marketing, conventions, and other spoilers as you write? In this two-part Q&A Robert McKee explains what a writer needs to know about how audiences experience story, including the lead-up to the story.

Watch Part 2 here.

Quotes of the Week

“I have nothing else to tell; unless, indeed, I were to confess that no one can ever believe this narrative, in the reading, more than I have believed it in the writing.”

– Charles Dickens

“The only way you can write the truth is to assume that what you set down will never be read. Not by any other person, and not even by yourself at some later date. Otherwise you begin excusing yourself. You must see the writing as emerging like a long scroll of ink from the index finger of your right hand; you must see your left hand erasing it.”

– Margaret Atwood