Robert McKee outlines the key characteristics of good storytelling that empower your presentations and encourage a workforce to be more productive.

 

Quote of the Week

“Learning can only happen when a child [or an employee] is interested. If he’s not interested, it’s like throwing marshmallows at his head and calling it eating.”

– Kartina Gutleben

Featured Article

Apple’s Redemption Plot

By Jason Abbruzzese for MASHABLE

Apple, six months from bankruptcy in ’97, is on its way to becoming the first trillion-dollar company. It’s a redemption plot led by a rare man who understood story in business.