McKee’s STORYNOMICS™ seminar teaches senior executives and marketing professionals how to apply storytelling structure to their business to drive revenue, margins and brand loyalty. In an industry with a whole new set of ground rules, this dynamic partnership of story craft and marketing innovation is designed to fire the imagination and demonstrate how to stop interrupting what people love and, instead, become what they love.

Please email zhoujing@guomai.cc for registration information.

In an intense 3 days, Robert McKee teaches the substance, structure, style and principles of Story. Learn how to apply classical story design – the kind that has resulted in masterpieces of all kinds – to your own cinematic, theatrical or literary premise.

Please email zhoujing@guomai.cc for registration information.

McKee’s STORYNOMICS™ seminar teaches senior executives and marketing professionals how to apply storytelling structure to their business to drive revenue, margins and brand loyalty. In an industry with a whole new set of ground rules, this dynamic partnership of story craft and marketing innovation is designed to fire the imagination and demonstrate how to stop interrupting what people love and, instead, become what they love.

In an intense 3 days, Robert McKee teaches the substance, structure, style and principles of Story. Learn how to apply classical story design – the kind that has resulted in masterpieces of all kinds – to your own cinematic, theatrical or literary premise.

In an intense 3 days, Robert McKee teaches the substance, structure, style and principles of Story. Learn how to apply classical story design – the kind that has resulted in masterpieces of all kinds – to your own cinematic, theatrical or literary premise.